If your dreams don’t scare you…

Written by Reynolds Defense Firm

On September 23, 2017

“If your dreams don’t scare you, they’re not big enough”

I don’t know who came up with this saying, but it sure resonates with me. It reminds me to always challenge myself to aim beyond what is safe and easy, both personally and professionally.

One of the ways we keep up this challenge at Reynolds Defense Firm is by striving to achieve our firm’s BHAG – our Big, Hairy, Audacious Goal (and no, I didn’t come up with the acronym – BHAG is an actual business term!). It can be hard to come up with a meaningful BHAG, and even harder to share it with others. With that said, I’m proud of RDF and where we are headed, and here is RDF’s BHAG:

  • We believe that the way we practice law and the way we help people makes a real difference in our clients’ lives, and by improving our clients’ lives, we make a real difference in the lives of everyone our clients interact with.
  •  The more people we represent, the more lives we are able to impact, and the more accepted our way of doing things becomes in the criminal justice system.
  •  The tipping point to achieve mass-market acceptance of an idea is to control 15 to 18% of the market share.
  •  Right now, RDF represents about 5% of the privately-retained DUI clients in the tri-county area.
  •  We will grow to represent 15% of these clients by the year 2020.
  •  This is how we change the world.

 So this is where RDF is headed, and now it is your turn – do you have a personal or professional Big, Hairy, Audacious Goal?

 

You May Also Like…

RDF Employee Spotlight – Lizzie Torralba, Legal Assistant

RDF Employee Spotlight – Lizzie Torralba, Legal Assistant

To succeed at the Reynolds Defense Firm, each employee must be a ‘solid’ individual. Now, ‘solid’ is a pretty high standard. And the fact that all our employees meet that standard is one of the reasons why we’re great at what we do – which is working together to...

Hello Weekend! January 14th-17th

Hello Weekend! January 14th-17th

This weekend is brought to you by the letter "C", complete with comedy, culture, cooking and chill'n-out. Kick things off with some laughter, sprinkle in a little meditation, a home-cooked meal, then top it off with an inspirational film, and you've got yourself one...

Hello Weekend! January 7th-9th

Hello Weekend! January 7th-9th

It looks like the sun is going to make one of it's rare winter appearances this weekend. Getting active and moving is so important for your mental health, so make sure you take advantage of the sunshine any chance you get as we continue to wait out the Winter season....

0 Comments